If you want to sell your Rolex, you probably want to get the best price possible. To achieve that, it would be good to follow the recommendations below.
1. Find out the reference and serial number of your Rolex
To show the customer exactly what model you’re selling, photos of the watch aren’t enough, no matter how detailed they’re. The only real information that confirms a specific model is the reference number. A reference number is a four to six digit number that you can find in your watch’s paperwork. However, if you don’t have papers, you can find this number on the watch itself, usually on the case between the lugs at the 12 o’clock position. To see the reference number, you’ll need to remove the watch band.
The serial number is very important because it’s an individual number unique to that watch. If the watch was made before 2004, the serial number is engraved between the lugs like the reference number, but at the 12 o’clock position. Since 2005, Rolex usually engraves the serial number on the chapter ring. While older watches have serial numbers that contain only numbers, it’s not uncommon for newer models to use letters as well. Since Rolex watches are often counterfeited, it’s important that you never reveal your watch’s serial number in photos or online ads. Use our Rolex Serial number look up tool to discover the manufacture date of your watch.
2. Confirm authenticity
Before listing your Rolex for sale, do your best to find the original box, warranty card, and other official documents. Even if you don’t have all of these documents, you can still sell the watch, but in this case you’ll have to prove the authenticity of the watch and will probably get a lower price.
If you don’t have papers or are unsure about the authenticity of your Rolex, take it to an authorized dealer or a reputable watchmaker who specializes in Rolex watches. They can inspect the watch, give you a professional opinion, and provide you with a certificate confirming the authenticity of the Rolex watch.
3. Clean and service the watch
Before you sell your Rolex, you should have it cleaned and serviced to make sure it’s in the best condition possible. This adds cost, but increases resale value and makes the watch more attractive to potential buyers. This work is best left to official Rolex service centres, as in this case you’ll receive a certificate of service.
4. Determine the market value of your watch
Research the market value of your Rolex watch to make sure you know what it’s worth. You can do this by following these recommendations:
a) Find out the current retail price of your Rolex watch by visiting the Rolex website or an authorized dealer. Keep in mind that the retail price is the price you’d pay for a new watch, so it doesn’t necessarily reflect the market value of a used watch.
b) Search online marketplaces for offers on the same or similar Rolex watches. Pay attention to the asking prices of these watches, but keep in mind that the asking price may not be the same as the actual retail price.
c) Visit local jewellers or watch dealers and ask them if they buy or sell Rolex watches. Remember that their appraised value may be less than the actual market value, as they’ll need to make a profit if they’re going to resell the watch.
d) Consider consulting a professional appraiser who specializes in Rolex watches. Remember that appraisals can be expensive, so it may not be worth it for watches with a lower value.
By taking these steps, you can get a good idea of what your Rolex watch is worth in the current market. Remember that the value of a Rolex watch can vary depending on its condition, age, and rarity, so it’s important to take these factors into account when determining its market value.
5. Sell your watch through a reputable watch dealer
Choose a reputable Rolex dealer to sell your Rolex watches, such as Cheshire Gold Xchange, you can sell your Rolex in the following ways. Outright, cash will be offered for your watch. Exchange, you may be offered another watch plus cash payment. The final method is by consignment, this is where the watch dealer will list your watch for you and take a percentage of the end sale amount. Do your research to find a dealer that has a good reputation and track record of sales.
Each method of selling your Rolex watch has its pros and cons, and we encourage you to do what you feel comfortable with and what works best for your situation, but we recommend finding an experienced watch dealer who is actively buying and selling. He knows what’s moving in the market and can probably get you the best deal.